REO

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Shop diecast REO models at Fairfield Collectibles, dedicated to the marque founded by Ransom E. Olds — REO's own initials — after he left the company that became Oldsmobile. REO built passenger cars before becoming best known for its Speed Wagon trucks, whose name later inspired the rock band REO Speedwagon.

Why Collect Diecast REO Models?

REO occupies an unusual place in American automotive history: founded by the same Ransom E. Olds whose name is on Oldsmobile, after a dispute led him to start over with a company built on his own initials. Its Speed Wagon trucks became genuinely influential in early commercial trucking, well beyond the passenger cars the company started with.

Frequently Asked Questions

What does "REO" stand for?
Ransom E. Olds' initials — he founded the company after leaving Oldsmobile, the automaker that bears his surname.

Is REO connected to the rock band REO Speedwagon?
Yes — the band took its name from REO's influential Speed Wagon truck line.

Interested in this founder's-namesake marque? Browse our Car Make collections today.

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